Outta The Blue Into October

As the saying goes, “a picture is worth a thousand words”. In today’s digital media saturated world, that amount likely increases tenfold or more. Add to that a compelling photo or graphic, a clever hashtag, or a signature color scheme and we’re on our way to a fully-fledged, viral, call-to-action campaign, promotion, or even a fully-blown social movement!

A quick glance at Wikipedia shows the October calendar in particular to be full of such commemorative observances, all too numerous for sufficient mention. Perhaps most well known is the wearing of pink during various televised athletic events to promote women’s health and awareness of the fight against breast cancer.

This year the Spina Bifida Association of America has launched a lively campaign to spread knowledge about the “neural tube birth defect”, by focusing on the families affected by it, as well as those of us who have lived, thrived, and grown to adulthood with it. To participate you are invited to help turn the “interwebs” blue by sharing a picture or something about yourself or your loved ones while including the hashtag #BEYONDLIMITS.

It’s an easy, clever, colorful, and fun way to learn more about spina bifida and related health and disability issues.

SBAA October 2015

blue october 2015 self photo

Also, coming soon, this Friday, October 9th, 2015 (note new rain date) is the NJ Disability Pride Parade & Celebration. Hope to see you there!

NJDP 2015



  1. #1 by KC on October 22, 2015 - 8:18 am

    Hi Bob! I work so much I don’t get a lot of time to just read around the Net. I am glad I had time this morning!


    • #2 by Bob A. on October 22, 2015 - 4:50 pm

      I’m glad you did too, KC! My blog wasn’t very active over the summer. Lately I’ve been thinking about getting a new machine and trying to focus on a better direction for my writing, creative efforts, tech interests, etc. Good luck to you and thanks for reading. Talk to ya later!


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